Who are we?
Faire Market Institute was created in the fall of 2026 by Alicia and Nicholas Klos. As residents of Milton Wisconsin, they have experience running markets and events through their time volunteering with Open Doors Foundation.
Alicia Klos has been involved with the Community Day Markets for several years and has been the head of the event since the 2026 Season. She has spearheaded new events such as the Halloween Howl and has helped run the 4th of July Festival in Milton. She also has experience as a vendor, selling her cottage bakery bread under the business Baketriarch Breads.
Nicholas Klos is their website and technical coordinator, having experience with starting and running businesses and non-profit organizations. He manages the website for FMI, and helps with the logistics and marketing.
Faire Market Institute is set up as a Partnership LLC and has no other employees, workers, or affiliations at this time. It’s all just the two us.
Let us know if you have any questions. We are always happy to chat.
Email us at faire.marketinstitute@gmail.com
-—What We Believe—-
The Three Vs
Vendors-Visitors-Venue
Any market or event requires these three things to be brought together; the venue, the visitors, and the vendor. If the event is not worth it for any of the three, the event is a failure. We at Faire Market Institute must ensure that we remember that we are working for each of these three parts.
The Vendors
Without vendors, there is no market. These independent business people are our partners, and their profitability is our success.
They are here to make money, and if they can’t do that, they will not come back. And a market without vendors is no market at all.
Vendors also need transparency. There should be clear and fair rules, an easy process for signing up, clear communication before events, and follow-up information afterword. They should be treated as the partners they are, and feel comfortable voicing their ideas and concerns with us. If we make a ruling on something that goes against their wishes, they should be provided with the rationale behind the decision, and know that all the vendors are being treated fairly and equally under the rules.
The Visitors
The only way for the Vendors to make money is if there are customers. The only way there can be customers is if we do our job of marketing the events and making the space appealing.
Marketing and word of mouth is the plant, and foot traffic at each event is the fruit that the plant bears. More people means more customers, and that is in the interest of both the venue and the vendor. Visitors must feel safe, welcome, and valued. We also attempt to provide for fun additions to our markets when possible; live music, promotions, special features, and other such draws to make their experience more interesting.
The Venue
These are the locations that are gracious enough to host our events. Without venues, there are no opportunities for the markets to exist. Not only are the venues interested in having an increase in foot traffic and visitors, they are also concerned about maintenance of the space.
A market does a venue no good if it leaves the location trashed or damaged. Therefore we make sure to coordinate with the vendors and have rules in place to help protect the venues that are allowing the event to take place in their space.